SaaS

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revops organizational structure in saas

What Is The Meaning Of RevOps In SaaS?

By Hunter Nelson | April 8, 2021

You may have heard the word RevOps a time or two at this point, but what does it actually mean? Well, in my opinion, it’s just a fancy way to redefine what used to be the marketing function, back into a cross concern team that spans the full customer lifecycle. Once upon a time, marketing…

saas on a subdomain

Why You Should Keep Your SaaS Installed On A Subdomain

By Hunter Nelson | March 29, 2021

More than a few SaaS founders start out with a technical background, looking to parlay their coding skills into a product and build a business off it. Their surplus of coding ability and lack of practical business sense can sometimes lure them into a trap though, and that trap is attaching their marketing website to…

saas startup idea product validation

How To Market A Tech Startup

By Hunter Nelson | November 30, 2020

Wondering how to market a tech startup? If your like me, you’re connected to the technology world and news and see countless stories, social media posts, and other such claims of tech startup success. Maybe you have some skills that pay the bills in your day job, or maybe you’re just a hungry entrepreneur looking…