Privacy Policy

Who we are

Tortoise and Hare Software LLC is a Jacksonville Florida based provider of digital marketing and software development services.

You can find contact details on our contact page.

Personal Data Collected and Purposes of Use

Cookies

Tortoise and Hare Software creates and stores cookies which hold data about your browsing behaviors and preferences that help improve your browsing experience.

Embedded content from other websites

Articles on this site may include embedded content (e.g. YouTube videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. In case of any conflicts, the embedded websites privacy policy will supersede the policies of this one when when viewing embedded content.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Analytics

Our site uses Google Analytics to track behavior of visitors to our site.  See Google Analytics Terms of Service and Privacy pages for more information.  We analyze browsing behavior to develop a better understanding of characteristics of our sites readers to better develop sales and marketing strategies and provide relevant content to the audience. We have enabled the advertising reporting features, re-marketing features, and Google Signals in our data collection settings.  These settings allow us to collect demographic data that is not personally identifiable to you in order to support advertising efforts of our products and services to you.  To opt out of Google Analytics visit their opt-out page.

Anonymous Browsing Data

We use 3rd party SaaS tools to collect anonymous data about browsing sessions, such as scroll depth, heatmaps, and feedback polls to gain a better understanding of your reactions to our content and design so that we can improve and deliver quality browsing experiences.

We use Hotjar in order to better understand our users’ needs and to optimize this service and experience. Hotjar is a technology service that helps us better understand our users experience (e.g. how much time they spend on which pages, which links they choose to click, what users do and don’t like, etc.) and this enables us to build and maintain our service with user feedback. Hotjar uses cookies and other technologies to collect data on our users’ behavior and their devices (in particular device’s IP address (captured and stored only in anonymized form), device screen size, device type (unique device identifiers), browser information, geographic location (country only), preferred language used to display our website). Hotjar stores this information in a pseudonymized user profile. Neither Hotjar nor we will ever use this information to identify individual users or to match it with further data on an individual user. For further details, please see Hotjar’s privacy policy by clicking on this link.

 

You can opt-out to the creation of a user profile, Hotjar’s storing of data about your usage of our site and Hotjar’s use of tracking cookies on other websites by following this opt-out link. 

Who we share your data with

We do not sell your personal data to any 3rd parties.  Personal data and anonymous personal data collected are used internally at Tortoise and Hare Software for improving the delivery of our products and services to you.

How long we retain your data

Data collected will be retained indefinitely.

What rights you have over your data

You have the right to opt out of analytics collection data.  You can do so here.  You have the right to have your data transferred, erased, or otherwise manipulated by emailing us with your request.   If you have a specific concern or request please send it to inquiries@tortoiseandharesoftware.com.

Additional information

How we protect your data

Although we do not collect any information attributable to an individual we still leverage industry standard security best practices to protect your data.  Measures include:

  • SSL Certificate
  • Multi-Factor Authentication where possible
  • Access Control and Education

This provides an extra layer of protection for anonymous data that we retain as part of the normal browsing experience.

Privacy Questions?

All data privacy related questions or concerns may be directed to:

inquiries@tortoiseandharesoftware.com.