TNHS Helps New Jersey MSP Launch Statewide Marketing Initiative
See how TNHS helped an established New Jersey MSP launch a new website and build a scalable marketing foundation for statewide growth.
MSP Heroes Review: Pricing, Services And Alternatives For MSPs
Tortoise and Hare Software is not affiliated with, endorsed by, or sponsored by MSP Heroes. Information on this page is based on publicly available sources and our independent assessment. Pricing, services, and other details may change, so prospective customers should verify current information directly with MSP Heroes.
MSP Heroes At A Glance
Best Fit For
MSP owners who want an affordable mix of coaching access, courses, and a community.
Core Services
Training, office hours, templates, a CRM, and member discussion.
Pricing
$97/month.
Business Model
Growth Generators membership.
MSP Heroes Overview
MSP Heroes is the ongoing membership from Growth Generators. It bundles education and tools with access to Harrison Baron and other MSP owners, while you remain responsible for implementing changes in your business.
Who Does MSP Heroes Serve?
Hands-on owners, salespeople, and marketers. It’s especially relevant when you need frequent answers and a place to practice new growth skills.
What Does MSP Heroes Offer?
Course Access
Learn sales, pricing, marketing, and other growth skills from the member library.
Live Office Hours
Bring business questions and sales challenges to recurring sessions with Harrison.
Growth Machine CRM
The membership includes a white-labeled GoHighLevel system to support your sales and marketing process.
Community And Templates
Use the private Discord and resource library for ongoing help. Adapt materials to your own business.
MSP Heroes Pricing And Contract Terms
Pricing As Of September 25, 2026
Pricing Model
A recurring membership within Growth Generators’ broader program lineup.
Monthly Cost
The programs page lists MSP Heroes at $97/month. Company Account and Accelerator are separate higher tiers.
Contract Terms
The Heroes page advertises cancel-anytime access and a 30-day money-back guarantee.
What Is Included
The bundle includes training, coaching access, templates, community, and a CRM. It isn’t a managed SEO or advertising retainer.
MSP Heroes Reviews And Customer Feedback
Positive Themes
MSP Heroes members value practical help from Harrison Baron, support getting started, and advice from the community.
- A coach who knows the member’s business
- Help applying sales and marketing lessons
- Support from other MSP owners
Quick Highlights
- VitalTech owner Jacob Bailey reports adding two clients in three months.
- Joe Charles of A3 Technology highlights Harrison’s availability and the Discord community.
- Nicholas Miller of Apex IT Solutions credits guidance and growth tools.
What Types Of MSPs Is MSP Heroes Best For?
MSP Heroes May Be A Good Fit If
- You’ll attend sessions and implement what you learn.
- You want tools and education in one membership.
- You need accessible support while building sales habits.
Consider Another Option If
- You expect a team to run campaigns for you.
- You need a custom brand and website project delivered.
- You already have the resources but lack execution capacity.
MSP Heroes Vs. Tortoise And Hare Software
| Comparison Area | MSP Heroes | Tortoise And Hare |
|---|---|---|
| Best-Fit MSP | MSP owners who want an affordable mix of coaching access, courses, and a community. | Established, mid-market MSP whose service quality has outgrown its online presence and marketing. |
| Strategy And Roadmap | Lessons and coaching support the plan you implement. | We build your strategy and prioritized roadmap, guide decisions, and adjust priorities as results develop. |
| Marketing Model | Growth Generators membership. | Done with you: Scrum-guided execution with your team. Done for you: we manage your website, content, and campaigns. |
| Core Services | Training, office hours, templates, a CRM, and member discussion. | Websites, content, SEO, Google Ads, retargeting, analytics, and strategy for search and AI discovery. |
| Pricing Model | $97/month. | Typically works with overall marketing budgets of $5,000–$25,000 per month. Agency scope and fees depend on the roadmap and delivery model. |
| Engagement Style | Member office hours, courses, and community participation. | Direct expert collaboration. Shared execution uses a prioritized backlog, focused sprints, assigned responsibilities, and regular reviews. |
Choose MSP Heroes If
You want ongoing learning and access to coaching while keeping implementation inside your MSP. It’s a different purchase from hiring an outsourced marketing team.
Choose Tortoise And Hare If
You’re an established, upmarket MSP looking for a boutique agency and direct access to founder and MSP marketing expert Hunter Nelson.
Our small team acts as your outsourced marketing department with fractional marketing management. We build your strategy and deliver websites, content, and campaigns tailored to your brand, market, and goals.
Our clients generally invest $5,000–$25,000 per month in total marketing spend.
What Scrum means for your team: a prioritized backlog, focused sprints, assigned responsibilities, and regular reviews. We help you run that process in a done-with-you engagement. With done-for-you delivery, we manage execution while you provide business insight, feedback, and approvals.
Your engagement reflects your internal capacity and goals. You don’t need to arrive with a finished strategy.
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Alternatives To MSP Heroes
Tortoise & Hare Software
For established MSPs whose marketing needs to catch up with their service quality.
- Strategy and roadmap developed for you
- Done with you through Scrum or done for you
- Brand-specific websites, content, SEO, and Google Ads
The Tech Tribe
Hands-on MSP owners who want peer support, training, and reusable resources.
Resource and community membership.
MSP Marketing Edge
MSPs that want ready-to-use marketing content with guidance and area exclusivity.
Content membership with optional done-for-you support.
Frequently Asked Questions
The membership can help a founder who needs both sales education and an operating toolset. Consider the time required to learn and use the CRM, especially if you already have a system in place.
It can serve as professional development for owners or marketing staff. Company Account is a separate tier for broader team participation.
Harrison Baron leads MSP Heroes through Growth Generators. It’s a membership product, not a separate full-service agency. About Growth Generators.
No. MSP Heroes is Growth Generators’ training and coaching membership. MSP Heros is a similarly named technical outsourcing business.
Apply Now For A Free Online Marketing Consultation
We offer free 1-hour digital marketing consultations via a Microsoft Teams video conference to discuss your pain points and determine if Tortoise and Hare Software is the right fit for you.
