IT Rockstars Review: Pricing, Services And Alternatives For MSPs
IT Rockstars At A Glance
Best Fit For
Established MSPs prepared to present regularly and develop local business relationships.
Core Services
Webinar strategy, paid traffic, attendee engagement, and appointment follow-up.
Pricing
45-day sprint: $4,997. Annual engagement: from $1,997/month.
Business Model
Managed webinar program with active MSP participation.
IT Rockstars Overview
IT Rockstars helps established MSPs use webinars to connect with local business owners. Its team handles promotion and follow-up while you share your expertise with potential clients.
Who Does IT Rockstars Serve?
IT Rockstars serves established MSPs with a delivery team and someone willing to present regularly. Your team needs time for preparation, presentations, and sales conversations.
What Marketing Services Does IT Rockstars Offer?
Webinar Development
Topics, presentation coaching, and registration pages.
Paid Promotion
Managed Meta campaigns to attract local attendees.
Attendee Follow-Up
Reminders, engagement, and manual appointment outreach.
Review And Improvement
Presentation coaching and performance reviews help you improve delivery and audience engagement. Explore the webinar program.
IT Rockstars Pricing And Contract Terms
Pricing Model
A fixed sprint or annual engagement.
Monthly Cost
The 45-day sprint costs $4,997. The 12-month engagement starts at $1,997 per month. IT Rockstars advertises no setup fees.
Contract Terms
The annual engagement runs for 12 months. The launch sprint runs for 45 days. Cancellation and renewal terms are not publicly listed.
What Is Included
Both options include the webinar system. The annual engagement includes 12 webinars. Whether the service fee includes advertising spend is not publicly specified.
IT Rockstars Reviews And Customer Feedback
Positive Themes
Clients featured in IT Rockstars’ testimonials highlight:
- Chris Marshall values the marketing material and process
- Garry Klein highlights Scott’s focus and accountability
Quick Highlights From Client Feedback
In testimonials published by IT Rockstars:
- Oxygen IT: Tim Clarkson describes webinars helping with sales conversations.
- BlueCastle IT Solutions: Diana Scott highlights coaching and increased confidence.
What Types Of MSPs Is IT Rockstars Best For?
IT Rockstars May Be A Good Fit If
- You enjoy explaining business technology to potential clients
- You know which businesses you want to reach and an offer worth discussing
- You can protect time for recurring presentations
- Your sales process can handle the resulting conversations
Consider Another Option If
- You don’t want anyone from your MSP involved in live events
- Your immediate priority is a website rebuild
- You need comprehensive search marketing management
- You haven’t defined your offer or assigned sales follow-up
IT Rockstars Vs. Tortoise And Hare Software
| Comparison Area | IT Rockstars | Tortoise And Hare |
|---|---|---|
| Best-Fit MSP | MSP committed to educational events. | Established, mid-market MSP whose service quality has outgrown its online presence and marketing. |
| Strategy And Roadmap | Webinar planning and positioning. | We build your strategy and prioritized roadmap, guide decisions, and adjust priorities as results develop. |
| Marketing Model | Managed delivery around your presenter. | Done with you: Scrum-guided execution with your team. Done for you: we manage your website, content, and campaigns. |
| Core Services | Webinars, promotion, and follow-up. | Websites, content, SEO, Google Ads, retargeting, analytics, and strategy for search and AI discovery. |
| Pricing Model | Sprint or annual engagement; see pricing above. | Typically works with overall marketing budgets of $5,000–$25,000 per month. Agency scope and fees depend on the roadmap and delivery model. |
| Engagement Style | Active participation in presentation and sales. | Direct expert collaboration. Shared execution uses a prioritized backlog, focused sprints, assigned responsibilities, and regular reviews. |
Choose IT Rockstars If
You want educational events to play a central role in winning clients. This approach makes sense when your expertise comes across well in conversation and your team is ready to build on that interaction.
Choose Tortoise And Hare If
Your service quality has outgrown your marketing, and you want a boutique team working within your brand.
Work directly with founder and MSP marketing expert Hunter Nelson. We build your strategy and roadmap, then guide your team or manage execution as your outsourced marketing department.
Our clients generally invest $5,000–$25,000 per month in total marketing spend.
In a done-with-you engagement, we help your team execute through Scrum: a prioritized task list, focused sprints, assigned responsibilities, and regular reviews. With done-for-you delivery, we manage your campaigns while you provide business insight, feedback, and approvals.
Featured Case Studies From Tortoise And Hare Software
Case Study: TNHS Helps Phoenix MSP Create Path To Sustainable Inbound Lead Volume
Case Study: Cold Start To 5-15 Leads Per Month Via Local SEO And PPC For MSP In Canada
Case Study: TNHS Generates 30 Leads In 6 Months For DC Metro MSP
Case Study: MSP Adds 60k MRR In 1 Year Via PPC
Case Study: TNHS Helps CMMC Enclave Provider Reach Acquisition Milestone
What Are The Best IT Rockstars Alternatives?
Tortoise & Hare Software
For established MSPs whose marketing needs to catch up with their service quality.
- Strategy and roadmap developed for you
- Done with you through Scrum or done for you
- Brand-specific websites, content, SEO, and Google Ads
Marketopia
For MSPs that want digital marketing, appointment setting, and sales support within a broader agency engagement.
Tech Pro Marketing
For established MSPs seeking coordinated website development, search marketing, and outbound prospecting.
Frequently Asked Questions
No. The webinar program is designed for established MSPs with a delivery team, rather than startups or one-person businesses.
IT Rockstars describes its webinar program as serving MSPs with 5–50+ staff. Your team remains responsible for sharing its expertise and handling sales conversations.
Scott Millar founded IT Rockstars. His Membership Geeks interview covers his IT background and the evolution of the original membership.
IT Rockstars offers a managed webinar program and also promotes content and marketing resources through a separate membership offer.
Your MSP owns the registration and audience data. IT Rockstars’ ownership policy says you retain it when the engagement ends.