Content Marketing Services
For B2B Tech Companies

Build Traffic To Your Website And Generate More Leads With Content Marketing Services

MegaByte Content Marketing Package

megabyte the tortoise, tortoise and hare software
  • 1,000 word blog post
  • Blog teaser video to put on social and promote content
  • Social Media Management
    • 5 day a week posting
    • Promote blog posts, videos, and other website content
    • Scrape RSS Feeds for syndicated content from industry influencers to supplement company content.

Our baseline packages includes LinkedIn only.  If you would like to distribute to additional platforms we can talk about pricing.  

 

You must be on WordPress to qualify.

Yes, we will take care of publishing the blog posts directly to your website.  

As part of publishing blogs we take care of basic on-page optimizations such as:

  • Adding external links
  • Adding internal links
  • 2 stock photos with alt text per post
  • If the article is targeting a specific keyword, we will optimize the post for that keyword.

The content marketing however does not include broader SEO activities such as keyword selection, position tracking, post publishing content optimization, link building, or any companion content marketing activities. These activities are more valuable to focus on after a base of content has been created and domain authority has been established.  Pair content marketing with our managed SEO offerings.

$1,500/month
We're running a promotion for a limited time only, through the duration of 2022. 

Current pricing: $1,000/month

 

We are a results driven company, there are no minimums.

Sample Content Pieces

Browse some of our sample content pieces and get a preview of what we can do for you.

Done For You Blog Posts

Publishing regular blog content is a great way to educate buyers, bring people to your website, and get them to engage with your brand.  Blog content attracts search engine traffic and is promotable on social media.  Stay top of mind with your prospects, and help them learn more about what your company is all about with done for you blog content.  We select content ideas, source writers, and publish the content directly to your blog.

Social Media Posts

If a tree falls in the forest and no one is there, does it even make a sound?

When it comes to content marketing you could rephrase it to be:

If a company creates a piece of content but never tells anyone about it, does anyone even read it?

The answer is no.  Promoting content on social media is an important part of content marketing.  We promote your content on social media after it is initially published and use social media automation to re-publish it at regular intervals. This helps more target buyers discover your content, consume it, and bring people to your website where you can target them with offers after they've engaged.

Promotional Blog Teaser Videos

Promoting your blog content with a teaser video is a great way to spice up your social media page, and reach users who prefer to engage with video content instead.  Social video posts typically have much higher engagement, click throughs, and reach than other forms of media.

Let's Discuss Content Marketing For Your Brand

Book a free consultation below:

Content Marketing Difficulties

You've seen your competitor across town develop a monster social media following creating content and sharing it with their audience.  It seems like you post the same sort of stuff, but for them it turns into a never ending stream of likes, shares, comments, and growth, but for your company, it seems like nothing makes a difference.

The truth is that content marketing is time consuming, hard to do regularly, and even harder to do right. With a million other priorities, it's easy for the latest blog post to slip through the cracks, but every time that happens, dollars in future revenue slip through the cracks as well. Don't you want that Christmas bonus this year??

Building an audience with your online content through blogging, social media posting, creating videos, and the like, has never been more important.  Businesses and consumers are "shadow shopping" like never before by observing your brand from afar via your content and social media presence before ever contacting.

We're all so inundated with cold emails, cold calls, and pitches from every direction that we're conditioned to just say no to everything and figure out what works for ourselves.  You've experienced it from the buyer side, so you know how important it is to become that brand in your niche that is easily discoverable on the web and keeps prospective customers educated, entertained, and engaged in brand content.

content marketing frustration

Content Marketing Is The Fuel Of An Integrated Marketing Strategy

Creating content for the web is an extremely important part of a modern digital marketing, especially for providers of intangibles like SaaS companies, and managed service providers. Content marketing is one of many facets of a successful integrated marketing strategy but is one of the most important because of the type of volume it can create.

Content marketing is using content in many forms to attract users to visit your website and engage with your brand and will be your primary driver of traffic. In fact, organic search is the largest driver of traffic by far for companies under 1 million monthly visitors, and everything about creating a successful digital marketing program starts with building traffic to your assets.

Most digital publishing outlets such as blogs and company social media pages need to be updated regularly to retain their authority, satisfy algorithms, and keep their audience engaged. This means that content should be published at regular intervals which isn’t always feasible for bootstrapping startups with demanding workloads as is. This makes outsourcing this task to an agency a great opportunity.

content marketing services

Creating Content For The Web

Writing content that is created for the web has certain considerations that don’t exist when writing a newsletter or an email. Some considerations that play in content writing are:

  • Number of hyperlinks (internal and external)
  • Keywords the content is targeting
  • Headings
  • Readability
  • Keyword density
  • Number of Images
  • Length or word count
  • Paragraph length

And those are just a sample of search engine optimization considerations! Web content marketing is more technical and more complex than meets the eye and anyone that's neglecting these areas is leaving traffic and leads on the table.

Writing content articles, product pages, donation solicitation pages, service descriptions or anything else still needs to have a target audience and be captivating. The web has the fun challenge of overcoming extremely short attention spans which means content needs to incorporate multiple media and a way for visitors to continue taking action to engage with your brand. If your content marketing efforts aren’t quite generating the results you need, you may be neglecting one or more of these areas and engaging a firm for content marketing services or training can be a great way to super charge your marketing efforts.

monthly blogging agency

The Content Marketing Solution

Outsourcing your content marketing efforts to Tortoise and Hare Software can make your life a whole lot easier.  Our highly educated writer's represent your brand with a crisp feel and amazing appeal. We can help position you as a thought leader and niche authority.

On top of our copywriting chops, we've got the deep technical expertise of the web and can see content marketing in the broader context of an integrated digital marketing strategy.  We know how to leverage content to turn your digital assets into a lead generation engine that drives revenues and helps you secure that Christmas bonus for you and your team.

We can help you:

  • Create a content strategy
  • Research keywords and manage SEO
  • Maximize reach on social media
  • Develop brand personas for content targeting
  • Create publishing processes
  • Create content

Don't delay, reach out today, and start your journey towards better content marketing.

M. Alderman

Owner, Food Safety Training Company

"My company benefited from my experience with Tortoise and Hare Software. They helped me rebuild my website to dramatically increase my web traffic. The best part of working with them was how freely they shared depth of knowledge about marketing my services on the web."

Find Out What We Can Do For You